Thanks to all the Beta Group Vikings who helped us test out the Kupongo web UI. You guys are awesome!
Attention Beta Group Vikings… we pushed up a revised interface for the coupon detail view yesterday afternoon. This should work much better on the Blackberry devices. Check it out and let us know what you think.
Great job with the testing so far–we’ve gotten a lot of very useful feedback!
It turns out that the word “kupongo” actually means “coupon” in a constructed language called Atlango. Atlango, like it’s more famous cousin Esperanto, was created to replace existing languages that have been haphazardly evolving over the course of centuries. According to the Atlango website, “this language turns to be the real candidate to become the basis for a neutral and common language for Europe.”
Obviously this is great news for the company. Under the right conditions, Atlango may indeed end up as the lingua franca of the EU in as little as 300 years. All this is to say that 2310 is shaping up to be a great year for the Kupongo brand!
In 1894, Atlanta businessman and co-owner of Coca-Cola Asa Candler is credited with creating the world’s first coupon, offering a free glass of Coke. Candler had the company’s employees and sales representatives distribute complimentary coupons for Coca-Cola and coupons were mailed to potential customers and placed in magazines. The company gave soda fountains free syrup to cover the costs of the free drinks. It is estimated that between 1894 and 1913 one in nine Americans had received a free Coca-Cola, for a total of 8,500,000 free drinks.
More Kupongo images can be found on our Flickr page at
The Kupongo mobile coupon platform its launches beta site.
IRVINE, Calif., February 8, 2010—Skweezer, Inc., today announced that beta testing has commenced for Kupongo, its new mobile coupon platform.
Kupongo’s beta program will test user interface elements across a wide range of mobile platforms, focusing primarily on iPhone, Blackberry, Android and Symbian devices. Members of the Beta Group will assist the company in developing an application environment that is intuitive and easy to use, addressing one of the key barriers to mobile coupon adoption identified in recent studies by Juniper Research, Harris Interactive, and others.
“Developing a product for mobile devices can be challenging due to constraints in both screen size and input modality,” said Kevin Perkins, CEO of Skweezer. “Our goal is to create an application environment that’s intuitive and easy to use for ‘Generation Y’ consumers who are familiar with downloading and using mobile apps, as well as their older counterparts who are currently clipping coupons out of their newspapers.”
The term “mobile coupons” refers to coupons that can be downloaded and later redeemed at a brick and mortar retail location directly from a consumer’s mobile phone. Mobile technologies such as GPS, MMS/SMS messaging, and microbrowsers significantly extend the medium of coupon marketing campaigns by directly interacting with on-the-move consumers closer to a purchase decision. Mobile coupons benefit the consumer by being searchable, location-aware, and easily available at any time or place.
Kupongo is an advertising network that allows businesses to upload, monitor, and evaluate coupon-based marketing campaigns. Kupongo’s mobile coupons are distributed to consumers’ mobile devices through direct search, e-mail, SMS messaging, online “local searches”, RSS feeds, and real-time geo-location services.
About Skweezer, Inc.:
Beta testing has begun for Kupongo’s Web interface. Members of our awesome and much-appreciated Beta Group can log in to the Kupongo Beta site at
. The site went live yesterday and each of you should’ve received an e-mail notification. If you didn’t get your notification, let us know and we’ll check to make sure we have your correct e-mail address.
We’re really excited to be getting under way–thanks again in advance to all of you who are helping us develop Kupongo.